When a wine becomes popular outside its home turf, one of two things is likely to happen. Either the producers will increase supply by rushing the process, or other dubious means, and the quality will drop. Or they stick to their standards and, in line with the law of supply and demand, the price will go up.
The second option is what happened to Fleurie, the lovely, smooth, light red from the Beaujolais region of France which became very popular in Ireland (and, I assume, elsewhere) a few years back.
The price has risen steadily, from around a tenner to a point where it hard to find a bottle for less than €20.
So I was impressed to discover a bottle of Fleurie André Goichot for €10 in Centra. SuperValu has the same offer which lasts to the end of the month. Even at its normal price of €14.50 it is very good value.
Fleurie is the name of a village at the heart of the district in the north of the Beaujolais region, where the wine is produced. It is similar to any of the reds that have Beaujolais as the main name on their label. It has the same light red berry taste but with Fleurie there are hints of darker fruits and it is a little peppery.
You won’t find a better buy than the André Goichot but here are some others you might like to try – all light and smooth but they vary a bit because the soil changes from thin and dry in the north of the region to heavier with more clay in the south.
Fleurie Domaine De La Treille, €18.95 from Wines Direct.
Chanson Fleurie, €18.95 from O’Brien’s.
Patrick Chodot Fleurie, €20.00 from Tesco..